Rowilux

Project Overview

Rowilux is a Swiss lighting importer and retailer based in St. Gallen specializing in Scandinavian design fixtures for indoor and outdoor use. As a web designer, I was tasked with designing the homepage for their new website. My role involved creating a clean, intuitive layout that reflects the brand’s aesthetics of ‘biologically clean light’, highlighting product offerings, company background, sustainability values, and application-specific visual examples. The design emphasizes usability, visual hierarchy, and device responsiveness to guide architects, planners, and private customers through Rowilux’s lighting solutions.